Social Media

Influencer Marketing

TSI served as the social media agency of record for Viva Day Spa, providing full social media management and influencer marketing strategies to increase brand awareness and audience engagement. The goal was to promote Viva Day Spa’s brand story through social channels to develop long-term growth.


Over a 15 month timeframe, the TSI team strategized bi-weekly content plans across all social channels which included creative, copy, social media engagement, giveaways and influencer marketing. This content encouraged followers to visit Viva Day Spa, and created brand awareness throughout the spa community in Austin. There was an emphasis on using brand voice to ensure messaging was consistent across all channels. The TSI team developed an appropriate aesthetic for each social channel and expanded upon an influencer community to support daily business.


Viva Day Spa’s Instagram channel grew 159%, the Facebook channel grew 14%, and there was a 16% increase in monthly impressions on Twitter.